South African Animation Studio Toon53 Productions.
How Animated Music Videos Are Helping Artists and Producers Get Their Music Out
Although animation is not the first thing that comes to mind when you think about music videos, the number of musicians using these features nowadays would surprise you. With Snapchat and other platforms pushing the “virtual avatar” feature, the use of animated figures and Bitmojis has grown tremendously in the last couple of years. The majority of internet users find this type of content to be entertaining and attention-grabbing.
Hence, it only makes sense to integrate animated videos into a wide variety of fields, one of them being music. The music industry itself is one of the largest industries in the world being worth over 12 billion dollars. The use of animated videos in music has also pushed the video animation field upwards and allowed video creators to express themselves in more unique manners. So, how do animated music videos actually help artists take their performance and name to the next level?
The Benefits of Using Animated Videos in Music
There are many benefits to using animation as a part or a foundation of a music video. The two most obvious benefits are the fact that you can use animation to create impressive videos without even leaving the studio, as well as the ability to create worldly clips worth millions of views without spending nearly as much money as you would spend on a video shot in real life. With that said, here are some of the most important benefits that you might not think of at first but, once you get familiar with them, you will understand why animated videos are making such a huge impact on the music industry!